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Excuse me if this is not news ... but it's news to me.

I saw my first Ioniq commercial tonight on ABC (via satellite). Around 8:35 sponsoring 'American Housewife'. It was pretty catchy and my ears perked up when they started the commercial with people struggling with the hybrid option. A good job imho.

Anyway, maybe Hyundai is going to fire up the ad machine and maybe it won't be long coming to Canada. About time seeing it on tv!
 

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Also in the Netherlands TV advertising has started recently; last week I saw it for the first time, both for the hybrid
and for the EV version

I did never see it before last week.
 
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I saw it this week as well on the TV. Also BMW is very much advertising it's i3 on the Dutch radio.

I wonder why Hyundai is doing this now, if they can't keep up with the delivery of the current orders.
 

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Yes, the timing is a bit strange.
 
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